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The Association of Corporate Counsel (ACC) is the world's largest organization serving the professional and business interests of attorneys who practice in the legal departments of corporations, associations, nonprofits and other private-sector organizations around the globe.

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Available On-Demand - Publication Date: 10/10/2024
89 minutes

Overview (Program Summary)

In today’s digital world, the online presence and promotion of your brand is more important than ever. Join industry experts as they present case studies on the current legal environment and the risks of aligning your brand with online influencers, particularly on platforms like TikTok and Instagram. Explore valuable insights from law department leaders, covering topics such as online brand protection best practices, responsible advertising to younger demographics, and crucial lessons derived from FTC enforcement actions and advertising case law.


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