Annual Meeting 2006: So your marketing department wants to promote your products online, including holding a contest or sweepstakes. As legal counsel for your company, everyone is looking to you to ensure that the promotion goes off without a hitch, but your obligation is to ensure that the promotion is conducted legally and the company is protected. Using statutes and case studies as a basis, along with hand on tips and useful contractual terms, we will provide you with the necessary information you need to expertly advise your client and stay in compliance with state and federal laws. You will receive an overview of the legal requirements applicable to online advertising with an emphasis on the regulations involved with running a prize promotion, and including joint promotions with a vendor or affiliate, advertising the promotion in non-internet based media, and generally protecting your brand when advertising online.