Understanding Intellectual Property

As intellectual property becomes increasingly important to a company's overall business strategy and performance, it is essential to understand the legal approaches to establishing a sophisticated IP regime through the efficient use of limited resources. This session discusses a variety of IP legal issues that your company is likely to face. It includes topics such as on-line IP asset management, practical approaches
to licensing IP, conducting business on the Web (Internet trademark and copyright issues), IP indemnification issues, and the implications of international IP law.