Close
Login to MyACC
ACC Members


Not a Member?

The Association of Corporate Counsel (ACC) is the world's largest organization serving the professional and business interests of attorneys who practice in the legal departments of corporations, associations, nonprofits and other private-sector organizations around the globe.

Join ACC

964 Results

Resource Listings

Articles

Protecting Intellectual Property (IP) When Engaging In Viral Marketing (United States)

This Wisdom of the Crowd (ACC member discussion) addresses how a company can balance between promoting its magazine online via virtual sharing while still protecting the IP (copyright) protection of the medium. This resource, which has a US-law focus, was compiled from questions and responses posted on the eForum of the Intellectual Property ACC Network

Articles

Fleet Tracking Data

This Wisdom of the Crowd, compiled from responses posted on the IT, Privacy & eCommerce forum addresses the ownership of data in fleet tracking applications.

Sample Forms, Policies, and Contracts

The Brand Licensing Race: Steering Brands to Success

By Marjorie M. Goux and Thomas A. Magnani

This is a chart listing various issues that may be faced by a brand owner seeking to extend its brand into a new product category, along with possible ways to address those issues, not only in the applicable license agreement but also in the real world.

ACC