As companies seek to unlock value from their strong brands by expanding into new geographies or product markets, these moves can be fraught with significant legal risks. Panelists will discuss the Kraft Foods Group Brands v. Cracker Barrel Old Country Store case, in which Cracker Barrel was preliminarily enjoined from expanding the reach of its brand to new product categories. Learn different techniques to safely accomplish brand expansion, including developing effective licensing, co-branding and merchandising programs that enhance brand equity, updating trademark clearance procedures, employing innovative trademark application procedures, creating international brand expansion policies and implementing trademark portfolio management strategies to establish an advantage in the global marketplace. Discover how your company can leverage its brands’ existing value while protecting itself from missteps that can shrink profitability, dilute brand value and erode hard-earned competitive advantage.
An article, adapted from a presentation, regarding traits or actions of outside counsel that rub the average in-house attorney the wrong way.
Got employees? Then chances are they've got Facebook - and you've got a multitude of potential problems. As electronic communication continues to advance, employers are finding it more difficult to strike a balance between monitoring and restricting employees use of social monitoring and restricting employees use of social networking sites. This article focuses on using social networking sites at the pre-employment screening stage, and while monitoring and regulating their use by current employees.
Would you feel comfortable if your company outsourced its key technology, ecommerce, or information management-related functions using agreements that did not cover the most critical contractual issues? Of course not. This article provides a "Top 10" list of important legal issues that you should address in technology, ecommerce, and information management outsourcing agreements. The list includes some issues that, although not necessarily new or unique to outsourcing transactions, are at a premium in such agreements. The article also provides some sample contractual language that you can use as a starting point to address key legal issues specific to your company.
Due diligence, choice of accounting and advisory firms, and banking and finance arrangements pose special challenges for in-house practitioners managing international mergers and acquisitions transactions. We will address how cross-cultural communication, ability to manage foreign outside counsel, knowledge of one’s company and understanding of M&A principles allows us to work across borders to achieve business objectives.
For most legal departments, and small departments in particular, the demands of creating and maintaining an effective compliance program present a formidable challenge. Enter the intranet solution -- a readily accessible tool that shatters the barriers of time and geography.
Crypto assets have come to the forefront of society quickly. In an area where technology has surpassed the law in many jurisdictions, this guide aims to provide a current snapshot of the legal status of crypto assets around the world, current regulations, and forthcoming or proposed legislation.
Provides a list of circumstances commonly excluded from force majeure (FM) to assist in deciding whether they should be in or out of your list of FM triggers.
An intellectual property (IP) and information technology (IT) due diligence request list for use in connection with an M&A transaction. This request list is designed for IP specialists and is specific to IP and IT-related issues. This Standard Document has integrated notes<br />with important explanations and drafting tips.
This InfoPAK (now known as ACC Guides) gives a succinct overview of merger control, regulatory framework and regulatory authorities in Singapore.
Much of the litigation that global corporations face involves rapidly changing areas of the law that could affect shareholder earnings in a major way. In a high-stakes matter, therefore, your team of outside lawyers should include someone who is an expert at guiding a case through the appellate process.
Corporate counsel must understand the relevant technology and the risks that it poses, and create, adopt, and enforce a policy that minimizes the risks without causing bigger problems. This article will help you do just that.
Non-compete agreements are almost an essential part of today’s business environment composed of a mobile workforce with easily accessible and transportable data. Multinational employers face the added challenge of ensuring that restrictive covenants (i.e., non-compete, non-solicitation and confidentiality agreements) will be enforceable in the United States, Asia and Europe. The legal standards governing the enforceability of non-compete agreements vary around the world, but nevertheless, common principles can help guide employers in drafting and enforcing global restrictive covenants. Authoritative in-house and outside employment attorneys from around the world will provide cutting edge suggestions for multinational employers to draft restrictive covenants that should greatly increase their effectiveness and enforceability in Asia and Europe. The panel will also compare and contrast the non-compete laws in Asian and European countries against US restrictive covenant laws.
Companies that adopt forced ranking systems are most vulnerable to age, sex, and race discrimination claims. This article will help you to minimize such risks.
One of the in-house litigator's most important roles is quantifying litigation exposure. Whether evaluated at the enterprise level or on a case-by-case basis, the in-house litigator is under more pressure than ever to assist the corporation to manage/contain overall risk. Nuanced high/low analyses or "it depends" answers from a learned legal pulpit will not make the cut in today''s cost-conscious corporate environment. In-house practitioners need to have effective tools and methodologies to assess litigation risks and develop strategies for containing the cost of litigation, as well as financial exposure to the corporation. This program will explore novel ways the in-house litigator can approach litigation, and contain risk and cost, with a business (not only a legal) mindset.
An article discussing steps the Singapore Government tried to take to cool the increased rates of real estate.
This InfoPAK (now known as ACC Guides) provides a practical guide of data protection rules and principles, right to access personal data or object to its collection in Argentina.
This multi-jurisdictional resource provides practical information on cross-border data protection issues, including regulations, data controller obligations, rights to access personal data, international transfer of data, and data processing by third parties.
A thoughtful article regarding the best ways to manage shareholder activism.
Do you know how to use the newly developed U.S. Patent and Trademark Office electronic searching and filing systems for patents and trademarks? Read this article to learn how you can expedite the preparation and filing of trademark and patent applications to ensure that your company receives the earliest possible filing date.
This Quick Counsel describes the Brazilian Consumer Protection Code which was created with the objective of balancing consumers relationships and to offer protection for those who consume. The Code aims to provide complete protection for the consumers, regulating behavioral and procedural aspects and stipulating rules for the market operation.
When there is credible evidence that senior corporate management has engaged in illegal activity, what is the responsibility of the chief legal officer (CLO)? Congress, through its enactment of the Public Company Accounting Reform and Investor Protection Act of 2002 (SOX), has called upon CLOs in particular to be buffers against corporate abuse. This article addresses the limitations and failures of SOX, and suggests what can be done to empower CLOs.
Contract manufacturing involves negotiation between two parties: the manufacturer and the brand name owner. For commercial purposes, the arrangement works well. Each party is able to focus on their core competencies. However, when the lawyers sit down to hammer out the contracts, problems often arise. Three strategies can resolve contractual issues: the one-to-one contracting model, agreements in tandem, or a Joinder, which brings the contract manufacturer under the terms of the Master Agreement.
Would you purchase a car without taking it for a test drive? Would you proceed with an M&A transaction without conducting a thorough due diligence process? No, of course not; however, hasty individuals sometimes make foolish decisions. Learn the fate of MidSize Software Corporation, and consider these questions as you begin M&A due diligence.
Sales are everything in growing IT companies. This realization, plus seven crucial tips, can help new in-house counsel at IT companies become productive, valuable contributors more quickly.
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